Consulting & Professional Services | Pickaxe Foundry AI

Services

Marketing Data Experience Business Transformation

Our services include everything from optimizing your marketing technology and data stacks to launch planning & program management for your critical new business launches.

Or if you need help building custom data models or developing data warehouses and ETL systems, we can help you make better products and faster decisions.

Data & Martech Systems Optimization

Data & Martech Systems Optimization

Decision Science & Data Engineering

Decision Science & Data Engineering

Attribution & Media Mix Modeling

Attribution & Media Mix Modeling

Strategy & Vision Consulting

Strategy & Vision Consulting

Product Design & Development

Product Design & Development

Fractional Marketing & Data Analysts

Fractional Marketing & Data Analysts

Product Launch Support

Product Launch Support

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Products

Increase ROI. Improve Efficacy. Grow your customers.

The most advanced tools for modern product, marketing, and analytics teams.

Make your CMO CEO CPO CDO CIO happy.

Pickaxe Query & Visualize

Analyze, Report, & Predict

Pickaxe Query gives you the easiest to use, most advanced tools for analyzing all your data gathered, including your existing data warehouses. Make sense of all of your data with built-in predictions & insights that free your team.

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Pickaxe Mix

Budget, Plan, & Predict

Pickaxe Mix gives you budgeting superpowers. A new approach to Media Mix Modeling that will not only analyze all your channels & tactics, but can also predict the future - letting you run budget scenarios to deliver the highest ROI.

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Resources & Case Studies

Articles

Your Pickaxe Wrapped Is Here

Our team has collected a series of tips, best practices, and insights we’ve learned this past year

We also had a huge 2024, and there’s a lot to be proud of!

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FutureWeek AIMM Recap: Is AI progress disappointing?

Now is the time to shift from thinking about all the big dramatic things that it could someday be capable of, to thinking about the ways it could concretely help us during our day to day work.

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Fake It, So You Can Make It: Using Synthetic Data To Fill In The Gaps

Synthetic data is, in theory, a useful way to fill in the gaps and get an understanding of trends and patterns when the picture is incomplete.

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Case Studies

Launch of DTC offer for YES Network

When the Yankees Entertainment Network wanted to launch a new DTC offer, they turned to Pickaxe to help.

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Spartan reduced CPA by over 50% by implementing CAPI.

Long before BritBox was streaming much loved shows to audiences around the world, they were looking for an experienced team to help them take the idea from concept to launch.

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Nexstar CDP Development, Event Data Schema, & Implementation

Nexstar needed a better way to understand user behavior, ad anomalies, and advertising performance across the hundreds of federated stations and websites that they operate from a mix of technology platforms built by them, or that they had acquired from multiple legacy parent companies over the years. The result was inconsistent and disparate reporting.

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You bring the challenges.
We bring custom solutions.

We are a modern, global, boutique consultancy built for a data-driven and fast moving world.

Our experienced team can help you drive results, build new technologies, launch new products, and improve legacy systems.

Martech Systems Optimization

Martech Systems Optimization

Decision Science & Data Engineering

Decision Science & Data Engineering

Attribution & Media Mix Modeling

Attribution & Media Mix Modeling

Strategy & Vision Consulting

Strategy & Vision Consulting

Product Design & Development

Product Design & Development

Fractional Marketing & Data Analysts

Fractional Marketing & Data Analysts

Product Launch Planning & Support

Product Launch Planning & Support

Marketing Transformation

Data & Martech Systems Integration, Development, & Optimization

Whether you need to design a data warehouse, audit your martech stack, implement or integrate new tools, we have the experience to deliver results that have impact.

Data Transformation

Decision Science & Data Engineering

From building data pipelines and schemas, to bespoke machine learning algorithms, we help you move faster and get the most out of your data.

Marketing Transformation

Media Mix Modeling & Multi-Touch Attribution

We can help you see the future. Our Media Mix practice gives you the ability to understand what channels are really delivering the most value, including Above The Line, and predicts future outcomes with high accuracy.

Business Transformation

Strategy & Vision Development

We bring focus, analysis, and narrative to the future. Our strategy services can help build plans, roadmaps, and storytelling that provide a unique vision for you, along with the tools to evangelize that vision across your organization.

Experience Transformation

Product Design & Development

Our award winning team can help you think through design challenges, improve your products, and launch new ones.

Marketing Transformation

Fractional Marketing Analysts. Hiring Analysts is Hard. Hiring Us is Easy.

Whether you need a few hours a week, or a full time analyst, our team of trained experts know how to gather, organize, and analyze all of your marketing data to make actionable decisions faster.

Business Transformation

Product Launch Planning & Support

We are experts at getting things live. Our program management and launch practice has helped launch some of the most beloved services online.

The smartest companies trust Pickaxe.

Ask us how we can help you.