• Services

    Marketing Data Experience Business Transformation

    Our services include everything from optimizing your marketing technology and data stacks to launch planning & program management for your critical new business launches.

    Or if you need help building custom data models or developing data warehouses and ETL systems, we can help you make better products and faster decisions.

    Data & Martech Systems Optimization
    Data & Martech Systems Optimization

    Decision Science & Data Engineering

    Decision Science & Data Engineering

    Attribution & Media Mix Modeling

    Attribution & Media Mix Modeling

    Strategy & Vision Consulting

    Strategy & Vision Consulting

    Product Design & Development

    Product Design & Development

    Fractional Marketing & Data Analysts

    Fractional Marketing & Data Analysts

    Product Launch Support

    Product Launch Support

    View All Services
  • Data Platform

    The most powerful query, visualization, analysis, and insights tool.

    Built for marketers, product leaders, and executives.

    Eliminate data bottlenecks and stop having to ask your data team to build queries or do analysis for you.

    Every answer you need at your fingertips.

    Included Features

    • Beautiful, Responsive Dashboards & Queries with No Code
    • Get Predictions on Every Metric
    • Benchmarks & Baselines on every KPI
    • Pre-Trained ML Models Included
    • Fully Automated Analysis & Truly Useful Insights
    • Powerful Yet Simple Queries - No SQL Required
    See All Features
  • Resources & Case Studies

    Articles

    This is how we ruined password sharing for you. (Sorry) But it can’t help Netflix’s stock price.

    Careful analysis of usage patterns can help streamers differentiate between “legitimate” household usage and rampant “egregious” password sharing.

    Read More »

    Are We Getting 2 Inches of Snow – or 20? And what it has to do with Data Analytics

    Are we getting 2 inches of snow? or 20? The forecast model’s don’t agree on that point, and that disagreement is exactly why we’re such a fan of using an ensemble model learning approach (and a team A vs B approach).

    Read More »

    I’m off today but our insights engine is still delivering news about your data (and this New Yorker cartoon explains how)

    Our insights engine uses machine learning and data analysis to monitor your metrics and alert you when there’s good news or bad news.

    Read More »

    Case Studies

    Nexstar CDP Development, Event Data Schema, & Implementation

    Nexstar needed a better way to understand user behavior, ad anomalies, and advertising performance across the hundreds of federated stations and websites that they operate from a mix of technology platforms built by them, or that they had acquired from multiple legacy parent companies over the years. The result was inconsistent and disparate reporting.

    Read More »

    Britbox Launch and International Expansion

    Long before BritBox was streaming much loved shows to audiences around the world, they were looking for an experienced team to help them take the idea from concept to launch.

    Read More »

    Increasing Ad Revenue by Improved Reporting

    With thousands of advertisers, this Publisher was spending several days each month configuring Google Data Studio to generate campaign-close reporting. Not only were the visualizations lackluster and off brand, but the Publisher was also running into significant INFOSEC concerns granting advertisers access to their data in a secure way.

    Read More »
    View All Articles & Case Studies
  • About Us
  • Login
Contact Us

Author: Pickaxe AI

Facebook’s Outage Will Impact Your CPAs This Week. Find Out What To Do.

The Facebook outage impacted far more than just access to user’s feeds. It also impacted every single advertiser’s acquisition campaigns. Find out what you should do to minimize the impact on your campaigns.

Stop Paying for Customers Twice! Learn How to Get Attribution Right.

Every ad network wants to claim credit for delivering your customers. Which one should you listen to? Find out how to make it easier.

The Top 3 Things We’ve Learned From Our Data and MarTech System Audits

Over the years we’ve worked with dozens of companies to evaluate, re-instrument, and improve their data analytics and marketing technology platforms, and through all of those experiences we’ve learned some interesting things.

Marquee TV partners with Pickaxe Foundry to drive subscriber growth, customer engagement, and increase lifetime value.

Marquee TV, the world’s leading performing arts streaming service offering opera, dance, theatre, and music on demand, is excited to announce an exclusive partnership with Pickaxe Foundry to drive subscriber growth, customer engagement and increase lifetime value.

Product

The most powerful query, visualization, analysis, and insights tool. 

Built for marketers, product leaders, and executives. 

Consulting & Professional Services

Data & Martech System Optimization

Decision Science & Data Engineering

Attribution & Media Mix Modeling

Strategy & Vision Consulting

Product Design & Development

Fractional Marketing & Data Analysts

Product Launch Planning & Support

About Us

Team

Jobs

Contact Us

Terms & Conditions

Privacy Policy

Copyright 2020 Pickaxe Foundry, LLC

learn more

Let us show you how we can help you make the most of your data.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Thank You!

We'll be in touch!

REQUEST A DEMO

Let us give you a customized walkthrough of all of our platform’s capabilities. Reach out to learn more! 

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.