Let’s give the Modern Data Stack a Chance
The ubiquity of the term might make it seem like MDS has become a buzzword rather than a salient concept, which could be an indication that the Modern Data Stack is dying.
Our services include everything from optimizing your marketing technology and data stacks to launch planning & program management for your critical new business launches.
Or if you need help building custom data models or developing data warehouses and ETL systems, we can help you make better products and faster decisions.
Sometimes, there are diamonds in the rough – good performers, or successful initiatives, that do well enough to be worth noticing, but aren’t massive anomalies that would really stand out on a graph.
It’s been a busy few weeks for Team Pickaxe. Keep reading for insights from Cannes, the Snowflake Summit, Netflix’s latest dump, our new team members,
If data fatigue sets in there’ll be uncomfortable ripples across the business. Relevant teams and departments stop finding any joy in their work and the C-suite will turn round and start asking: “How is all this data actually helping us improve your business?”
When the Yankees Entertainment Network wanted to launch a new DTC offer, they turned to Pickaxe to help.
Long before BritBox was streaming much loved shows to audiences around the world, they were looking for an experienced team to help them take the idea from concept to launch.
Nexstar needed a better way to understand user behavior, ad anomalies, and advertising performance across the hundreds of federated stations and websites that they operate from a mix of technology platforms built by them, or that they had acquired from multiple legacy parent companies over the years. The result was inconsistent and disparate reporting.
The ubiquity of the term might make it seem like MDS has become a buzzword rather than a salient concept, which could be an indication that the Modern Data Stack is dying.
Let us show you how we can help you make the most of your data.
Let us give you a customized walkthrough of all of our platform’s capabilities. Reach out to learn more!